If you want a more natural flush than a bold lip color

When consulting with people considering semi-permanent lip makeup,

they often say, “I don’t want it to look as dark as lipstick.”

“I don’t want my lips to look too pale even without makeup.”

Requests like these are very common.

For this case as well, we focused on a direction that brings out natural vitality rather than lips where the color stands out first.

Even within the same pink family, lip color can appear differently depending on the natural lip tone and skin tone, so instead of always applying a bright or vivid shade, it’s important to choose a color based on the current lip color.